Believing in the importance of sustainability and in line with Qatar National Vision 2030, the College of Business and Economics (CBE) at Qatar University (QU) initiated the ‘Consume Responsibly’ challenge, during Qatar Sustainability Week (organized by Earthna a member of Qatar Foundation).
The main goal of the competition was to get students to think about a problem or idea related to sustainable behavior, and suggest different solutions. The students were asked to submit creative posters (digital images) with innovative suggestions and solutions, and then propose a thorough action plan to put their ideas into practice. The competition was split in to seven main themes: waste management, green marketing, green accounting, food sustainability, e-financial business, economic sustainability, and digital business strategies.
Over 300 students presented over 117 projects covering the different themes.
The competition was organized under the sponsorship of the Abu Issa Holding Company, and more specifically Blue Salon stores. Mr. Ashraf Abu Issa - Chairman of Abu Issa Holding Company, presented the winners with certificates of appreciation and valuable souvenirs related to the FIFA World Cup 2022 in Qatar, in conjunction with the event next month.
Mr. Ashraf Abu Issa noted that he is very proud of all the creative ideas that were submitted by the students and said that this indicates the knowledge maturity of QU’s students in the aspect of the sustainability issue. He also ensured that Blue Salon stays committed to support any university initiative towards sustainability.
The winning team from the male students who achieved first place: Nidal Al-Dous, Ibrahim Al-Kuwari, Ali Al-Kaabi, and Mohammed Al-Marri, who presented a project related to the food sustainability theme. Amna Al-Modahaka who presented a project related to the economic sustainability theme, won first place from the female students. Awards were presented in the presence of Eng. Meshal M. Al-Shamari, Director of Strategic Initiatives and Stakeholder Engagement at Earthna.
As the coordinator of the competition, Dr. Anas Al-Bakri, Professor of Management and Entrepreneurship at the College of Business and Economics, stressed that the big participation of students in the competition reflects their interest in making an impact on the society and their creative ideas proves their willingness to save the world.
Dr. Dalia Farrag, Professor of Marketing and Chair of the Branding and Visibility Committee in the CBE, noted that the College is keen to organize similar initiatives to provide the students with different ways to express their thoughts and offer creative ideas to face these challenges.
Following the conclusion of the event, Dr. Rana Sobh, Dean of the College of Business and Economics said that the ‘Consume Responsibly’ Challegne, and the College’s participation in Qatar Sustainability Week is in line with the CBE’s vision to focus on enhancing student creativity and innovation, and teaches them how to transform their ideas into successful projects and sustainable businesses.
Source: Qatar University